Privacy Policy

Last updated: March 2024

Introduction

Deep Fragment AI ("we," "our," or "us") is committed to protecting your privacy and personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our market intelligence and alert services.

By using our services, you agree to the collection and use of information in accordance with this Privacy Policy. If you do not agree with our policies and practices, please do not use our services.

Information We Collect

Personal Information

We may collect the following types of personal information:

  • Contact Information: Name, email address, phone number, and mailing address
  • Account Information: Username, password, and account preferences
  • Communication Data: Records of your communications with us, including support requests
  • Payment Information: Billing address and payment method details (processed securely through third-party providers)
  • Identity Verification: Documentation required for account verification and compliance purposes
  • Professional Information: Job title, company name, and industry details when relevant
  • Demographic Data: Age range, location, and language preferences
  • Marketing Preferences: Communication preferences and consent records
  • Support History: Previous support interactions and resolution records

Technical Information

We automatically collect certain technical information when you use our services:

  • Device Information: IP address, browser type, operating system, and device identifiers
  • Usage Data: Pages visited, time spent on our platform, and interaction patterns
  • Log Data: Server logs, error reports, and system performance data
  • Cookies and Tracking: Information collected through cookies and similar technologies
  • Location Data: General geographic location based on IP address
  • Performance Metrics: Application performance and user experience data
  • Security Information: Login attempts, security events, and fraud prevention data
  • Network Information: Connection type, network provider, and bandwidth data

Market Data Preferences

To provide our services, we collect:

  • Alert Preferences: Your custom threshold settings and notification preferences
  • Market Interests: Asset classes and marketplaces you choose to monitor
  • Configuration Data: Your dashboard settings and customization preferences
  • Historical Preferences: Past alert configurations and monitoring history
  • Notification Settings: Delivery preferences for different types of alerts
  • Integration Data: Third-party service connections and API configurations

How We Use Your Information

We use the collected information for the following purposes:

Service Provision

  • Deliver real-time market alerts and notifications
  • Process your account registration and manage your subscription
  • Customize your dashboard and alert preferences
  • Provide customer support and respond to your inquiries
  • Maintain and improve service reliability and performance
  • Process payments and manage billing information
  • Verify your identity and prevent unauthorized access
  • Enable integration with third-party services

Service Improvement

  • Analyze usage patterns to improve our algorithms and services
  • Develop new features and enhance existing functionality
  • Monitor system performance and ensure service reliability
  • Conduct research and analytics to better understand market trends
  • Optimize user experience and interface design
  • Test new features and functionality
  • Measure service effectiveness and user satisfaction

Communication

  • Send you service-related notifications and updates
  • Provide technical support and customer service
  • Send important account and security notifications
  • Communicate about changes to our services or policies
  • Deliver marketing communications (with your consent)
  • Conduct surveys and collect feedback
  • Send educational content and market insights
  • Provide onboarding and training materials
  • Share product updates and new feature announcements

Legal and Security

  • Comply with legal obligations and regulatory requirements
  • Protect against fraud, abuse, and security threats
  • Enforce our terms of service and other agreements
  • Respond to legal requests and prevent illegal activities
  • Maintain audit trails and compliance records
  • Investigate and resolve disputes
  • Protect intellectual property rights
  • Ensure data security and system integrity

Information Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share your information only in the following circumstances:

Service Providers

We may share information with trusted third-party service providers who assist us in:

  • Cloud hosting and data storage services
  • Payment processing and billing services
  • Customer support and communication tools
  • Analytics and performance monitoring services
  • Email delivery and marketing automation
  • Security monitoring and fraud prevention
  • Data backup and disaster recovery
  • Legal and compliance consulting
  • Accounting and financial services
  • Technical infrastructure management

Legal Requirements

We may disclose your information when required by law or in response to:

  • Valid legal processes, such as subpoenas or court orders
  • Requests from law enforcement or regulatory authorities
  • Situations involving potential threats to safety or security
  • Protection of our rights, property, or legal interests
  • Investigation of suspected fraud or illegal activities
  • Compliance with tax and financial reporting requirements
  • Response to government investigations
  • Enforcement of intellectual property rights

Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of the business transaction, subject to equivalent privacy protections.

Consent-Based Sharing

We may share your information with your explicit consent for purposes such as:

  • Integration with third-party services you authorize
  • Participation in joint marketing initiatives
  • Research studies or surveys you agree to participate in
  • Testimonials or case studies (with anonymization options)

Data Security

We implement comprehensive security measures to protect your personal information:

Technical Safeguards

  • Encryption: All data is encrypted in transit and at rest using industry-standard protocols
  • Access Controls: Strict access controls and authentication mechanisms
  • Network Security: Firewalls, intrusion detection, and monitoring systems
  • Regular Updates: Continuous security updates and vulnerability assessments
  • Data Segregation: Logical separation of customer data and system data
  • Backup Security: Encrypted backups with secure storage and access controls
  • Endpoint Protection: Advanced threat protection on all devices
  • Security Monitoring: 24/7 security monitoring and incident response
  • Penetration Testing: Regular security testing by independent experts

Operational Safeguards

  • Staff Training: Regular security training for all personnel
  • Access Limitation: Information access limited to authorized personnel only
  • Incident Response: Comprehensive incident response and breach notification procedures
  • Regular Audits: Periodic security audits and compliance assessments
  • Background Checks: Security screening for employees with data access
  • Confidentiality Agreements: Legal obligations for all staff handling personal data
  • Physical Security: Secure facilities with controlled access
  • Vendor Management: Security requirements for all third-party providers

Important Note: While we implement robust security measures, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security but are committed to protecting your information using industry best practices.

Your Privacy Rights

Depending on your location, you may have the following rights regarding your personal information:

Access and Portability

  • Right to Access: Request a copy of the personal information we hold about you
  • Data Portability: Request your data in a structured, machine-readable format
  • Information Requests: Ask about how your information is collected, used, and shared
  • Processing Details: Learn about the legal basis for processing your data
  • Third-Party Sharing: Information about who we share your data with
  • Retention Periods: How long we keep your information

Correction and Deletion

  • Right to Rectification: Request correction of inaccurate or incomplete information
  • Right to Erasure: Request deletion of your personal information under certain circumstances
  • Account Closure: Close your account and request data deletion
  • Data Minimization: Request removal of unnecessary personal information
  • Update Preferences: Modify your communication and privacy preferences

Control and Restriction

  • Processing Restriction: Request limitation of how we process your information
  • Objection Rights: Object to certain types of data processing
  • Consent Withdrawal: Withdraw consent for processing where applicable
  • Marketing Opt-out: Unsubscribe from marketing communications
  • Cookie Control: Manage cookie preferences and tracking
  • Automated Decision-Making: Object to automated processing and profiling

To exercise these rights, please contact us at privacy@deepfragment.ai or +44 7528 493605. We will respond to your request within 30 days.

Data Retention

We retain your personal information only as long as necessary to fulfill the purposes outlined in this Privacy Policy:

Account Information

  • Active Accounts: Retained while your account remains active
  • Closed Accounts: Deleted within 90 days of account closure, except as required by law
  • Backup Systems: May remain in backup systems for up to 12 months
  • Verification Data: Identity verification documents retained for compliance purposes
  • Payment Records: Financial transaction records kept for tax and audit requirements

Communication Records

  • Support Communications: Retained for 3 years for quality assurance
  • Legal Communications: Retained as required by applicable laws
  • Marketing Communications: Deleted immediately upon unsubscribe request
  • Training Records: Support interactions used for training purposes
  • Complaint Records: Formal complaints retained for regulatory compliance

Technical Data

  • Log Files: Automatically deleted after 12 months
  • Analytics Data: Aggregated and anonymized after 24 months
  • Security Logs: Retained for 7 years for security and compliance purposes
  • Performance Data: System performance metrics retained for optimization
  • Error Reports: Technical error logs kept for system improvement

Legal and Compliance Data

  • Regulatory Records: Retained as required by financial and data protection regulations
  • Audit Trails: Compliance and audit records kept for statutory periods
  • Legal Hold: Data subject to legal proceedings retained until resolution

International Data Transfers

Your personal information may be transferred to and processed in countries other than your country of residence. We ensure appropriate safeguards are in place:

Transfer Mechanisms

  • Adequacy Decisions: Transfers to countries with adequate data protection laws
  • Standard Contractual Clauses: EU-approved contracts for international transfers
  • Binding Corporate Rules: Internal policies ensuring consistent data protection
  • Certification Schemes: Participation in recognized privacy certification programs

Data Processing Locations

  • Primary Processing: United Kingdom and European Union
  • Cloud Services: Secure cloud providers with appropriate safeguards
  • Backup Storage: Geographically distributed secure backup locations
  • Support Services: Customer support may involve international teams

Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Mail

Deep Fragment AI
52 Fraser Rd
Sheffield S8 0JL
United Kingdom

We are committed to resolving any privacy concerns promptly and will respond to your inquiry within 5 business days.